There are several examples, such as: the local television news reports for nineteen regional services were all prepared from the same Southern Cross Media studio in Canberra; a local news story about a siege requiring the evacuation of 100 local homes had been missed by Southern Cross Media because it was “too busy”; and reports that ‘Prime News pre-recorded many of its regional news bulletins, including Monday morning news updates being recorded on the preceding Friday’ (Holmes cited in Pusey and McCutcheon 30). One of the reasons we now, at last, have change to media ownership regulation in Australia is that desperation has forced commercial rivals to … Downie, Christian, and Andrew Macintosh. “From the Media Moguls to the Money Men? 20 May 2015. Normative social policy objectives can be difficult to assess and the ‘principle of diversity’ is a highly contested issue in the debate about media ownership and control (Cunningham 85; Waller 277). These examples are all in direct contravention of the legislated rules aimed at protecting regional services. Changes to Australia’s media ownership laws have tended to increase this concentration over time The emergence of new media does not remove the need for regulation to prevent too much media power from becoming concentrated in too few hands – all but one of the 12 news sites in Australia’s top 100 most visited sites are owned by major existing media outlets Guide to Media and Content Regulation in Asia Pacific Baker & McKenzie 3 Australia • open narrowcasting services (limited / special interest services made generally available) can be provided under a class licence under the BSA; and • international broadcasting services (services delivered from Australia but targeted at audiences outside Australia) However as this essay has demonstrated, policy change cannot just cater to economic efficiency considerations. We respectfully acknowledge the Wurundjeri People, and their Elders past and present, who are the Traditional Owners of the land on which APO's office is located in Melbourne's east. Clearly this points to the Australian Government being motivated by economic rather than public interest objectives. The act specifies that the ABC must maintain an “independent national broadcasting service”. The 2006-7 loosening of cross-media rules and removal of foreign ownership restrictions have allowed media owners’ unprecedented control over the Australian media landscape. The Government has announced the most significant reforms to Australian media regulation in a generation, focusing on the control and ownership of Australia’s media outlets and the provision of local television content in regional Australia. Boreham, Glen. The Australian Communications and Media Authority The key body that is responsible for media regulation in Australia is the Australian Communications and Media Authority (ACMA). The pro-regulation groups can be broadly summarised as coming from a social policy position that aims to uphold the ideals of democracy as being in the public interest (Papandrea 304). Since the 1990s, the advent and proliferation of new technologies have radically altered the Australian media landscape. Web. Warren, Christopher. The debate around media ownership in Australia can broadly be divided into those ‘for’ and ‘against’ regulation. Introduction Although Australia's media ownership laws have remained unchanged for over a decade, debate on the desirability of reform has continued unabated. Cunningham, Stuart. Pusey and McCutcheon present evidence from 2010 that ‘points to smaller networks struggling to meet [their legal] requirements’ (30). They are not meant to give a full picture of all media interests in Australia. But this division needs to be understood from a deeper ideological perspective. The Government has long indicated that it believed the rules to be anachronistic, and in 2002 unsuccessfully attempted to amend the cross-media ownership restrictions. Crows Nest: Allen and Unwin, 2014. Deregulation, its supporters argue, would make foreign investment an ‘easier and more attractive proposition’, in turn leading to massive increases in national investment. Share on Facebook; Share on Twitter; KEY FEATURES OF NEW MEDIA OWNERSHIP … Conversely, it is important to note that the same groups (including the Coalition government that passed the laws) also argued that the rise of internet use and new media sources would guarantee diversity of information and opinions (Downie and Macintosh 1,8; Pusey and McCutcheon 23-24; Cunningham 85; Papandrea 312-14). It is important to remember this distinction is along conceptual lines, and thus a social policy ‘ideas market’ is fundamentally different to an ‘economic market’. Ed. Cunningham, Stuart, and Sue Turnbull. Instead of Fairfax being overtaken as ‘most analysts had predicted’ (Pusey and McCutcheon 28), this significant merger created ‘the largest print and online media company in Australasia’ (Ricketson cited in Pusey and McCutcheon 28). 2 Proponents on both sides of the argument are equally vocal, and it is likely that regulation of media will ebb and flow over the years, as it has since regulation first came into practice. There is evidence demonstrating that these concerns were not unfounded. It examines media ownership and concentration in Australia.
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